Terms of Service & Public Offer Agreement

1. Definitions & Subject of Contract

1.1. "Service" or "Platform": Refers to ScreenRoll by Admixer — a cloud-based Content Management System (CMS) and programmatic digital out-of-home (DOOH) advertising platform hosted at cms.screenroll.live and associated APIs.

1.2. "Publisher" or "Customer": Any legal entity or sole proprietor establishing a user account to manage digital signage screens, schedule media content, or sell advertising inventory.

1.3. "Public Offer Agreement": This document constitutes a public offer contract for the provision of SaaS digital signage software services in accordance with applicable international commercial laws.

2. Account Creation & 14-Day Free Trial

2.1. Registration Requirements: Upon account creation, the Publisher must provide true, accurate, and complete company details including corporate name, authorized representative, business category, and country of operation.

2.2. 14-Day Free Trial Period: Every new Publisher account is automatically granted a 14-day trial period starting on the date of account activation. During the trial period:

• Publisher receives access to full platform features for up to 5 registered display screens;
• No credit card or advance financial commitment is required;
• The trial automatically expires after 14 days unless a paid subscription plan is selected.

3. Subscription Plans, Billing & Effective Dates

3.1. Pricing Structure: Subscription pricing is calculated based on the active screen volume tier ($12/screen for Starter 1–5 screens, $10/screen for Pro 6–20 screens, $8/screen for Business 21–50 screens) and optional Programmatic VAST URL add-ons ($15/month per VAST URL endpoint).

3.2. Effective Date of Subscription Modifications: Any plan modification (upgrade to a larger plan, downgrade to a smaller plan, or change in VAST URL count) requested by the Publisher shall take effect starting on the next monthly billing date (NextBillingDate). Mid-cycle upgrades do not cause immediate pro-rated charges, and downgrades take effect seamlessly on the next invoice cycle.

3.3. Payment Statements & Invoices: Official invoice payment statements are generated monthly on the billing date and reflect actual financial transactions (`Amount > $0.00`). Zero-dollar button clicks or status changes do not generate billable invoices.

4. Service Level Agreement (SLA) & Offline Operations

4.1. Uptime Commitment: Admixer aims to maintain a 99.9% uptime for cloud API dispatch and schedule distribution.

4.2. Offline Sync Resilience: ScreenRoll media players locally cache scheduled media assets. In the event of temporary internet disruption at a display venue, the player will continue rendering cached playlists uninterrupted until cloud connectivity is restored.

5. Programmatic VAST Monetization & Ad Standards

5.1. VAST Integration: Publishers activating VAST Programmatic Add-on endpoints agree to adhere to IAB VAST 3.0 / 4.2 standards. Admixer serves as the technical ad exchange infrastructure connecting display screens to DSP demand partners.

5.2. OTS Impression Calculation: Programmatic impressions are calculated based on Opportunity to See (OTS) location multipliers and verified player playback logs. Fraudulent artificially inflated play signals or invalid impressions are strictly prohibited and subject to account suspension.

6. Intellectual Property & Acceptable Use

6.1. Content Ownership: Publisher retains full ownership of all proprietary media files uploaded to the CMS media library. Publisher warrants that all uploaded content complies with local advertising standards, copyright laws, and trademark regulations.

6.2. Prohibited Content: Publisher shall not upload, schedule, or broadcast illegal, malicious, defamatory, or hateful media content. Admixer reserves the right to suspend any account violating acceptable use policies.

7. Limitation of Liability & Governing Law

7.1. Limitation: To the maximum extent permitted by law, Admixer shall not be liable for indirect, incidental, or consequential damages resulting from network connectivity outages at local display venues.

7.2. Governing Law: This Public Offer Agreement shall be governed by and construed in accordance with the laws of the jurisdiction of Admixer Technologies Ltd. (admixer.net).

8. Contact & Legal Notices

For questions regarding this Public Offer Agreement or master service contract terms, contact:

Admixer Technologies Ltd.
Official Legal Department: legal@admixer.net
Website: https://admixer.net